Ever since, this rational typeface has been applied to all sorts of medium to make for intelligible and legible experience. In the case of the typeface Helvetica, it is a font that emerged in the 1950s when Idealism surfaced and gave a more democratic look at ideas. Another interesting point I learned is that fonts have their own identity and can communicate wonders of messages to the general public without you even knowing it. Which font stands out to you as the word ‘fancy’? In my opinion, Lucida Calligraphy does a better job than Arial at capturing the personality of the word fancy. As compared to a typeface like Arial without serifs. For example, in the case of the word ‘fancy’, what type of font do you visualize? I envision a typeface with serifs, like Lucida Calligraphy. From watching this documentary, I learned that typefaces, in general, are what give words their particular color and life, and without them, words would not provoke the feelings that they do. But after watching the film Helvetica, I feel like a door has been opened to a whole new world that I never knew about. I never knew there was a reason for the hundreds of fonts on Microsoft Word’s tool box because I always stuck to Times New Roman for my papers for school. Before watching the documentary on the typeface Helvetica, I had not previously thought about the typefaces of anything.
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